Project OP

Rating: 5 out of 5.

“I reached beyond my target of 34 paid gigs within the duration of Project OP and earned extra income just from my consistent daily posting. Equipping and Kaizen Sessions helped me get more paid gigs, more followers, and clarified my vision for my content.”

Kaydin Umali @kaydinmusic

Rating: 5 out of 5.

“I wouldn’t have been able to finish it without the help of the community. Iba talaga yung support na makukuha mo from them! Mapu-push ka talaga mag-post. And after 100 days, masesepanx ka pa, kaya gugustuhin mo talagang mag-continue.”

Pauwie Marquez @itsjustpauwie

Rating: 5 out of 5.

“Uplifting, inspiring, and encouraging. I felt like I found another home.”

Lucky Calip @luxe.calip

Rating: 5 out of 5.

“In just 100 days, 7,000 people on Tiktok who has the same interests and problems finally found and followed me. And I finally found them. The support is immense, the passion is pure and the energy is limitless! “

Fel Ilagan @fyi.hommie


Unsure if Project OP 6 is for you?


“Find your way and make it work!”

Everyone of us is Overpowered with our own individuality. Each of us is unique, with a distinct core identity, audience, and message. It’s time to embrace our individuality and discover the strategies and approaches that work best for us in the realm of personal brand building and content creation.

Project OP is a 100-Day Daily Content Posting with Weekly Coaching and Accountability Group. It aims to help content creators gain clarity through efficient and consistent execution partnered with weekly upskilling, experimentation, accountability, content feedback, insights analysis, and kaizen sessions.

To avoid overwhelm, Project OP is built around the PC Creator Focus Loop, guiding you to focus on one aspect of your journey at a time to lead you from where you are now to where you want to be.

Focus 1: Consistency
Master the habit of showing up daily with 100 days of content creation. This builds your foundation and gets you out of “overthinking mode.”

Focus 2: Clarity
Discover your core message, identity, and what truly resonates with your audience.

Focus 3: Individuality
Through experimentation and feedback, you’ll uncover your unique voice, style, and message that set you apart.

Focus 4: Strategy
Learn how to align your content with your goals. From branding to audience engagement to monetization, you’ll develop a personalized plan that drives results.

Focus 5: Sustainability
Turn your content creation into a system that’s easy to maintain, ensuring long-term growth and monetization.

It’s your journey and your pace. It’s perfectly okay to spend 100 days in one stage if that’s what you need. The goal is to strengthen your content creation journey and build a solid foundation for your personal brand.


These features are designed and proven effective to support you on your journey. Whether you’re a relationship builder, an achiever, or a learner, they are crafted to make your personal brand-building process smooth and aligned, no matter what stage you’re in.


Gamified Execution in our Discord Channel!

Building your personal brand doesn’t have to be a solo grind. The PC Hub turns execution into an engaging, interactive adventure where:
✔ Progress feels tangible and rewarding.
✔ Community drives accountability and inspiration.
✔ Every action gets you closer to your ultimate goals.

The PC Hub combines execution, community, and gamification to help you build consistency, generate results, and grow effectively. Level up with quests, earn rewards, and unlock new opportunities as you engage, execute, and evolve. Ready to start your quest? Let’s grow together!


17 people completed the challenge

  • Collectively posted 1,719 pieces of content for 100-days
  • Reached 2,268,780 people (an average of 10,000 reach per week per person)
  • Gained 129,863 engagements
  • Collectively acquired 13,909 followers
  • Received 1,369 messages from the right people
  • Acquired qualified leads and closed clients through their content
  • Gained aligned opportunities tied to their expertise and passion

17 people completed the challenge

  • 1,990 pieces of content posted
  • 4.8 MILLION+ reached
  • 257,164 total engagements
  • 16,223 new followers
  • 1,090 meaningful DMs received
  • 96 aligned opportunities and collaborations
  • 56 paid projects landed
  • 4 launched new passion products
  • 6 new communities formed
  • 4,762 new leads generated

And the stories that came out of it?
WILD doesn’t even begin to cover it. Ito lang some of them!

  • Shai reached 2.1M people, booked 18 paid opportunities, gained 2,262 followers, became a Klook Creator, and fully embraced her influencer era.
  • Cols gained clarity one month in, shifted into slow living, built her Still Space community, and is now launching her new product.
  • Sev started with 282 followers, then gained 9,556 more and 4,334 community members in just 70 days.
  • Frankie just hit 10K, evolved her branding, and opened her Broadcast Channel for Quite Frankie Studio.
  • Sai is building a bold 3D printing business, already taking orders and earning from his passion.

Several from Project OP Batch 5 are now building courses, communities, and offers they once thought they weren’t ready for.
Most gained clarity on their message and finally felt excited to post and embody their personal brands.
Others started speaking up for the first time, owning their voice with confidence.


Batch 7 Commitments

  • Kaizen Sessions: Every Tuesday, 6:00 PM – 7:30 PM
  • (Optional) Q&A Sessions: Every Thursday, 6:00 PM – 7:30 PM
  • Weekly Insights Submission: Every Tuesday morning
  • Complete all 15 Equipping Sessions before the Kaizen Session and send takeaways in PC Hub.
  • Flag System: Accumulating three yellow or red flags results in removal from Kaizen sessions and the accountability group, but you’ll retain access to recordings and Q&A sessions:
    • Yellow Flags: Issued for missing daily postings
    • Red Flags: Issued for other non-compliances (not submitting insights, not watching Equipping Sessions, non-attendance of Kaizen Session)

Batch 7 Schedule

  • Feb 9, 2026 – Start of Daily Posting
  • May 12, 2026 – End of Daily Posting
  • November 28, 2025– Project OP Orientation
  • January 24 & 31, 2026 – Multipassionate Personal Branding Workshop
  • January 25 to February 8, 2025 – Pre-work Period

Early Bird Promo until May 30, 2025!

Special Installment Promo ends on October 31, 2025!

Secure the Early Bird Rate with a down payment of Php 4,000 and enjoy the flexibility of splitting the remaining balance over 2 months!

Php 25,000

Daily Content Tracking

15 Equipping Sessions

Accountability Group

Weekly Q&A

Weekly Kaizen Coaching Sessions

Insights Tracking and Analysis

PC Hub – Project OP Special Access

Php 30,000

Daily Content Tracking

15 Equipping Sessions

Accountability Group

Weekly Q&A

Weekly Kaizen Coaching Sessions

Insights Tracking and Analysis

PC Hub – Project OP Special Access

Pho 60,000

Daily Content Tracking

15 Equipping Sessions

Accountability Group

Weekly Q&A

Weekly Kaizen Coaching Sessions

Insights Tracking and Analysis

PC Hub – Project OP Special Access

Four(4) 1-hour monthly 1-on-1 consultation with Lui Baarde


🎉Exclusive Early Bird Perks

As an Early Bird participant, you’ll get FREE access to the Multipassionate Personal Branding Workshop (valued at Php 5,000)!

📅 Dates: January 24 & 31, 2026
🕗 Time: 9:00 AM – 2:00 PM
📍 Platform: Zoom

This workshop will guide you through:

  1. Crafting Your Personal Brand Identity
  2. Optimizing Your Pages
  3. Creating a Content Strategy

👉 Sign up by January 9, 2026, to claim this exclusive bonus and take the first step toward leveling up your personal brand!


About Lui Baarde

Lui Baarde is a passionate entrepreneur, personal branding expert, and the founder of Passionate Creators. With a mission to help multipassionates turn their individuality into profitable businesses, Lui combines strategic thinking, creativity, and a deep appreciation for authenticity to inspire others to monetize what they love. Known for her empowering insights and love for human connection, she’s all about helping people create impactful personal brands and meaningful lives.

Lui is also the creator and coach of Project OP, a transformative program designed to turn your personal brand into your biggest money-generating asset. After reviving her own brand and gaining aligned opportunities, meaningful connections, and significant income, Lui built Project OP to help others achieve the same.


About Passionate Creators

Passionate Creators is a community dedicated to helping multipassionate individuals earn from doing what they love and transform their personal brand into a thriving business. Rooted in individuality, authenticity, and strategic action, we provide the tools, insights, and connections to monetize what you love. Whether you’re an aspiring creator or a seasoned entrepreneur, we’re here to inspire, educate, and empower you to build a meaningful, profitable life on your own terms.

 What OPeeps are saying…

Rating: 5 out of 5.

Project OP is not just about content lang, kala ko kasi content2 lang, strategy, ganun. haha it became a self discovery tool for me kasi it’s all about your personal brand, which makes a lot of sense!! kaya pala super entangled ng business ko with who i am, and nahihirapan akong i untangled sya, it’s because they are different, but one. it’s more than content, kung before coming into OP I was looking for clarity for myself, di ko naman akalain dito ko sya makikita unti unti. Thankful for the energy here, ang saya, ang saya niyong kasama ❤

Rating: 5 out of 5.

Project OP really changed how I see content creation. I joined thinking it was just about being consistent, but it turned into something deeper, for me it really turned into a healing and creative journey, and somewhat a journal for me and my family. I found my voice again, learned to create from the heart, and connected with people who truly understood the process of rebuilding themselves. The PC community is full of passion and creativity. It reminded me that every story matters, including mine. 🙂

Rating: 5 out of 5.

Coach Lui is one of the most genuine, supportive mentors I’ve ever met!! What I love most about her is how she really holds your hand through the journey, kung willing ka to be guided, she’s there. You’ll never feel lost or ignored, kasi open siya tulungan ka basta lumapit ka. She’s also a total expert when it comes to content creation. The way she explains things ay super comprehensive, clear, and super actionable. You can tell she’s been through it, and that she deeply understands yung process. But beyond the knowledge and guidance, what I appreciate most is how grounded and humble she is. Walang yabang. Walang entitlement. Just a coach who’s willing to walk with you, listen to you, and patiently guide you at your own pace. Coach Lui isn’t just a mentor, masasabi ko na she’s a real friend in the journey. ❤

Rating: 5 out of 5.

Before joining Project OP, I felt completely lost. I’d have viral videos, but they rarely converted into followers. I tried posting consistently, but I’d always burn out after a few days. At first, I joined just to build the habit of consistency, but Project OP gave me so much more than that. It gave me clarity, direction, and a deeper understanding of myself as a creator. In my four years of content creation, my 100 days with Project OP have been the most productive and transformative. I’ve grown more in this short time than ever before. I highly recommend Project OP for those who want to take content creation seriously!

Rating: 5 out of 5.

Project OP really helped me with clarifying my brand and message but not only that , it helped me know myself more. I realized being a content creator is more than just editing a video — but what is the purpose and your intention, the feeling and the story.

Rating: 5 out of 5.

“Project OP has been a game-changer for me. It helped me discover what I truly want to pursue in my personal brand—from crafting content for my branding offers to creating content that aligns with my passions and the messages I genuinely want to share.”

Rating: 5 out of 5.

Content creation felt impossible, but Project OP made it possible for me. I am so grateful to have found this community and Coach Lui. Forever grateful for all the learnings!

Rating: 5 out of 5.

“Marami pala akong kayang gawin, mga talents na hindi lang nalalabas. I became more self-aware. 3,000 followers in just 100 days of posting on TikTok, this program brought leveled up my personal brand and opened doors to aligned opportunities.”

Rating: 5 out of 5.

Lui’s insights are one of a kind! With a touch of character fitted to your brand, she can intricately describe and give great advice. She knows what she’s doing, and I tell you, you’re in good hands!

Rating: 5 out of 5.

“Lui Baarde is exceptional. She genuinely cares about each participant’s growth and success, bringing unmatched dedication and expertise to every session. Lui takes the time to carefully read and review every output, ensuring her feedback is thoughtful and actionable.”

Rating: 5 out of 5.

Matagal ko nang gustong subukang maging content creator, pero bilang overthinker ako, hirap na hirap ako dati na mag-show up at gumawa ng videos. Pero dahil nakilala ko si Lui, ‘yung Passionate Creators Community, at ‘yung values ng PC no’ng sumali ako ng Mastercamp, alam ko na marami akong matututunan dito at tiwala ako sa mga makakasama ko, kaya na-engganyo ako na i-accept ‘yung challenge ng daily posting sa social media kahit never ko pang nagawa ‘yun before.  If nakikita niyo ‘yung mga videos ni Lui online, you would see the value ng kaya niyang ituro, pero ibang level kapag personally ka na niyang tinuturuan. Highly recommend. 🙂

Rating: 5 out of 5.

 I never expected to be able to finish the 100 days of daily posting if not for the guidance from my fellow Opeeps, Coach Lui, and the accountability I had with my team. I never imagined this, and it truly helped me create content that is not only rooted in my purpose but also meaningful to me. Beyond the learning, what stands out to me is the incredible culture, the genuine care, and the sense of community among like-minded individuals who continue to grow and uplift one another.

Videos about Project OP

@kaydin.music

I recently joined the Project OP program led by @Lui Baarde and it helped me monetise my passion and get more gigs as I pursue what I love doing! ☺️ The next batch is coming soon! If you’re interested to inquire or join the next batch to help your personal brand on social media, feel free to message me and we’ll help you out!💜 #projectop #passionatecreators #dailyposting #consistency #contentcreation

♬ original sound – Kaydin Umali Music
@yo.fyi

Nahihiya ka ba maging content creator? Maybe it’s time to stop thinking about what others think and more about holding space and creating impact in the digital world? All you need is a handful of people who will genuinely believe in you 🥺 Shout out to my OPeeps, love you guys—you inspire me always. @itsicmendez @anielaaquino @yelleison @geoteves_ @itsjustpauwie @jojisilia @binibinitalksbycarla @quitefrankiestudio @digitalguidy @sinosirx @gotheextramai @ann_savvy @ffavatarjae @luxe.calip @tjsareza @thisisneilzabala Perfect for both beginners and those ready for a fresh start, this webinar offers the boost you need to create a personal brand that feels authentic, exciting, and true to your what makes you feel alive. What You’ll Learn from Coach @luibaarde 𝗧𝗵𝗲 𝟱 𝗦𝘁𝗮𝗴𝗲𝘀 𝗼𝗳 𝗬𝗼𝘂𝗿 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗖𝗿𝗲𝗮𝘁𝗼𝗿 𝗘𝗿𝗮: Your roadmap for for your personal brand building journey. Think of it as your guide to navigating content creation each stage with intention and focus. 𝗠𝘂𝘀𝘁-𝗞𝗻𝗼𝘄𝘀 𝗳𝗼𝗿 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗕𝗿𝗮𝗻𝗱𝗶𝗻𝗴 & 𝗔𝘂𝘁𝗵𝗲𝗻𝘁𝗶𝗰 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗖𝗿𝗲𝗮𝘁𝗶𝗼𝗻: Build trust and credibility, attract the right people, and make your unique voice standout. 𝗦𝘆𝘀𝘁𝗲𝗺 𝗳𝗼𝗿 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗣𝗼𝘀𝘁𝗶𝗻𝗴, 𝗘𝘃𝗲𝗻 𝗪𝗵𝗲𝗻 𝗬𝗼𝘂’𝗿𝗲 𝗕𝘂𝘀𝘆: Learn how to keep up with your 100-day daily posting journey, with realistic strategies that fit your lifestyle and schedule. By the end of this webinar, you’ll be clear on what you next step is and activated to finally start your new era as a content creator. Bonus: • 30-minute Q&A Session after the Session • Mini E-Book: PC Personal Branding Roadmap 2025 • PC+ Basic Content Creation Notion System Mark your calendar: November 15 at 6 PM, via Zoom! • You’ll meet a lot of like-minded, super supportive and super fun group of people! Investment: Regular Price: ₱ 1,500 With Discount Code: ₱ 1,000 (Use my code “FEL” to get a ₱500 off ) 𝘞𝘦’𝘳𝘦 𝘤𝘢𝘱𝘱𝘪𝘯𝘨 𝘵𝘩𝘪𝘴 𝘵𝘰 𝘰𝘯𝘭𝘺 100 𝘢𝘵𝘵𝘦𝘯𝘥𝘦𝘦𝘴! 𝘋𝘰𝘯’𝘵 𝘮𝘪𝘴𝘴 𝘺𝘰𝘶𝘳 𝘤𝘩𝘢𝘯𝘤𝘦 𝘵𝘰 𝘨𝘳𝘢𝘣 𝘢 𝘴𝘱𝘰𝘵! See you on November 15! Let’s create your content creation era together. TARA! Register here: https://bit.ly/contentcreatorera contentcreation contentcreator personalbranding personalbrand contentst

♬ original sound – Fel ✨ Home Mommy Buddy – Fel the Wondermom
@itsicmendez

Day 75 Minsan, restarting sinply means showing up. After 2 batch ng @Passionate Creators Project OP, I learned that growth is not about perfection, it is more about having the courage to start again. Ikaw, ready ka na ba to show up for yourself? #100dayschallenge #contentcreation #contentcreator #restartjourney #personalgrowth

♬ original sound – IC Mendez • DIY MAMA – IC • Self-Care & Healing